
2005 is a re-start point of her, new professional crew join them, they came from Taiwan, Korea and local elle. This time they listen carefully to the demand of market, learning form customers voice and sincerely accepted the criticize from users. They knew that a new brightwell born. These treasure experiences make brightwell waste no time in other business except digital-optics. They survey the market demand digging out the ones fittng in their core-competitiveness. From 2005 ~ 2009 this team developed more than 78 products and listed 19 patterns, 30% of them mass produced: PC camera, digital camera, DV, digital micro-scope, digital intra-oral camera, sport camera^.
They know that good quality, on time delivery and good services are the key issues that customers care most. But it is quite a challenge in China for the supply chain very unstable: Low cost but un-reliable. Form 2007, brightwell make her decisions to enlarge their supply chain to Taiwan ( dsp & firmware ), Korea ( sensor & chip assembly ) and China ( mold tool & finish good assembly ). Now, brightwell has integrated high competence sources and out-put high competitive goods. It comes true a flat-earth supply link.